Men's shirts with a feminine touch: the new fashion revolution
The answer to a saturated market? Taking inspiration from the men's closet. Each piece in this article reflects a new approach by designers to meet a growing demand. Inspired by men's shirts, but tailored for women's bodies, this new trend combines impeccable tailoring with comfort. When the founder of a London-based brand created her first shirt, she took inspiration from a masculine style she already had. By adjusting cuffs, buttons and proportions, she developed a design that has become a closet essential. This shirt combined a classic, oversized look with cuts that enhanced the female figure, contrasting with the traditional options available on the market. Launched in 2017, the brand has expanded rapidly, offering different styles that maintain the same timeless appeal. With prices ranging from $150 to $345, the shirts have won over not only consumers, but also celebrities, who often pair them with jeans and blazers for effortlessly chic looks.
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The practicality of tailoring Men's shirts have always been known for their functionality, featuring details such as pockets and durable fabrics. Women's clothing, on the other hand, usually prioritizes aesthetics above all else. Now, a new generation of designers is reinventing these classic garments, adapting them to offer the perfect balance between functionality and style. A Parisian brand, also launched in 2017, has introduced women's shirts made with more structured fabrics and details such as English seams and stiff collars. These features ensure that the garments are both elegant and practical. Unsurprisingly, their creations have been seen on public figures such as leaders and celebrities, reaffirming their versatility. Why not just buy men's shirts? Although it is possible to buy men's shirts, the fit doesn't always favor the female body. Broad shoulders, smaller collars and straight cuts may not align with female proportions.
Designers have worked to adapt these elements, creating oversized pieces that retain the masculine essence but add a delicate, fluid touch. A brand based in Mexico City, for example, uses traditional tailoring techniques to create personalized shirts. With prices ranging from US$345 to US$525, these pieces are made to last, preserving the legacy of artisanal tailoring that prioritizes quality.
Sustainability and personal style In addition to ethical production techniques, these brands have also invested in sustainable designs. Instead of launching one-off collections, they maintain timeless styles that continue to attract consumers season after season. Another point in common between these brands is that the founders create designs based on their own needs and personal style. “My designs reflect how I want to feel: confident, comfortable and effortless,” shares one designer. This commitment to authenticity and quality is what has driven the popularity of these shirts in the market. In short, the movement to incorporate masculine elements into women's fashion not only fills a gap in the market, but also redefines the meaning of style and functionality.